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Friday, May 8, 2009

Our Sarah

After her triumphant nomination acceptance speech at the Republican National Convention in Saint Paul, Minnesota, Sarah Palin's supporters, friends, and family discovered that being right isn't enough.

It wasn't enough that the vice presidential nominee had the values, character, charm, class, integrity, and record of reform in government that appealed to the majority of Americans. When the McCain campaign dumped her onto the media's doorstep like a sacrificial lamb, we got the Katie Couric interview.

It wasn't enough that Sarah "Barracuda" had mixed it up with the Alaska political establishment — and won — from Juneau to Washington, D.C. When the sudden, Cinderella-like entrance into the presidential campaign fray barely two months before Election Day forced Gov. Palin to place her reputation in the hands of the McCain campaign and the RNC (rather than with her own trusted posse), we got the six-figure public relations "wardrobe malfunction."

In contrast, it would be instructive to review a recent article in the Wall Street Journal Magazine, "Desirée Rogers’ Brand Obama" by Amy Chozick. The Obama administration, with White House social secretary Desirée Rogers firmly in control and the resources of the POTUS at her disposal, is undertaking a very sophisticated marketing campaign to shape, tailor, and polish the President's image, to reelect him in 2012 and sell his policies to the American people now.

Recreating Camelot in the White House may not be Gov. Palin's style, but she and her supporters need to learn how to best craft "our Sarah's" image and message — her brand — in today's media and cultural environment, and how to protect Palin from the inevitable relentless, barbaric attacks designed not for debate, but for destruction. Palin's inner circle must include Washington insiders and communicators who know the game and how to win. The stakes couldn't be higher politically or for the future of our country.

Sarah Palin....Poised To Become America’s First Female President.....A Book Review

Sarah Palin is indeed poised to not only be the first female President, she is poised to be the next President of the United States.

Governor Sarah Palin is a true American original. She is a self made woman. A strong woman. A woman who has met every challenge in her life head on, and prevailed.

Governor Palin is the very embodiment of the American spirit. She is hard working, down to earth, and very personable. She is also an incredibly driven woman, and a true reformer. Someone who has never let corruption in government slide.

And that’s a point that the author of the latest book about Governor Palin, “Sarah Palin Poised To Become America’s First Female President” makes very, very well.

The author, Recaldo Ochoa, a history teacher who focuses on American history and government, proves he knows his subject very well. This is a well put together book on Sarah Palin, and a fun read. It was obviously a labor of love, and a family project, with his son and daughter helping with cover design and illustrations respectively.

Mr Ochoa takes us from Sarah’s earliest days growing up in the Alaskan wilderness, through her days as a reformer in Wasilla, Alaska, to her huge fight against corruption at the Alaska Oil and Gas Conservation Commission, where she was Chairman, to her continued work in Alaska, as Governor, for a better future.

Mr Ochoa does a good job of explaining just how much skin Sarah had in the game in her fight against corruption at the AOGCC. Few people would have had the guts to take on the entire establishment of the Republican party, many of them friends, as well as the sitting Republican Governor, who appointed her as Chairman of the agency in the first place.

It was pure political suicide, something few would have been able to recover from, and yet, Sarah Palin did so in a very big way. Not only taking down the corrupt administration, but becoming a wildly successful leader, both at home, and across the nation.

I like this book, because it’s an easy read, well thought out, and reveals things many folks may not know. It’s a good primer for someone who doesn’t know a lot about Governor Palin’s early career.

Something else that is appreciated, is the author’s own observations and comments. While not heavy handed, Mr Ochoa logically makes the case why Sarah Palin is poised to be not only our first female President, but our next President. He does this as only a great student and teacher of History could.

There are copious notes at the end of the book, to back up what Mr Ochoa asserts. Page after page of references. This will help the reader learn even more about Sarah Palin, and is really appreciated.

The bottom line is I enjoyed this book. It would be especially helpful to folks new to Palin’s camp, as well as continued inspiration for us old timers! The book is definitely worth owning.

“Sarah Palin..Poised To Become America’s First Female President.” Is available through Amazon.com or at your local bookstore.